Funds may be allocated for advertising that encourages visitors to explore Haywood County and stay overnight in local lodging accommodations. Advertising efforts may encompass a variety of platforms and strategies to effectively reach target audiences and highlight the unique offerings of the area. Examples of advertising include, but are not limited to:
• Marketing Campaigns: Use multiple channels to target your audience effectively.
• Promotional Materials: Create brochures, websites, and other informational resources for visitors.
• Paid Advertising: Targeted online campaigns, print ads, and media buys that aim to attract visitors from outside a 50-mile radius.
• Digital Storytelling: Develop an engaging digital content campaign highlighting the attraction, event, etc. that attracts overnight visitation.
Grant Timeline
Review the Tourism Promotion – Advertising & Events grant application timeline here.
Grant Documents
Application Documents
Tourism Promotion Grant Guidelines
Tourism Promotion Grant Application Checklist & Instructions
Tourism Promotion Grant Application – the grant application period has closed for FY 26-27, stay tuned for information about future grant opportunities
Budget Template (Excel will automatically download) Budget Template (PDF)
Marketing Plan Template (Excel will automatically download) Marketing Plan Template (PDF)
Reimbursement Documents
Tourism Promotion Grant Reimbursement Checklist & Instructions
Final Evaluation & Reimbursement Request Form
Funding Reimbursement Worksheet (will automatically download)
Recognition Verification Requirements
Other Documents